December 28, 2007

Sania Mirza signs with adidas


adidas, one of the big 3 athletic brands, just signed a multi-year partnership with Indian tennis phenom, Sania Mirza. Sania is an Asian youth icon already, and is sure to become a break-out star globally very soon (maybe at this year's Oz Open?).

Prior to Sania’s time with now-former sponsor, Lotto, she was a part of the adidas Aces Junior Tennis Program. In fact, she won the 2003 Wimbledon Juniors Doubles Title and the 2005 Hyderabad Open Singles Title wearing Adi Dassler's products.

Sania said, “I am extremely happy to be part of such a distinguished family of players and brand ambassadors." Sania joins Ana Ivanovic and Anna Chakvetadze in the adidas stable of young female players. adidas is looking not only to get the next generation of tennis greats in their products, they're also looking for players who embody their philosophy of Impossible is Nothing, and can inspire a global audience.

Full story at Fibre2Fashion

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Read More in: Adidas Products | Products of the Pros | Tennis Babes

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Posted by Bob Wallace at December 28, 2007 4:54 PM

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