WATR Celebrates Earth Day All Week - Wilson Racquet Sports' Green Initiative
Like most other tennis companies (all companies for that matter), Wilson Racquet Sports
has their own Green Initiative. Theirs is a program committed to developing and implementing environmentally responsible products and manufacturing procedures across their major product categories.
Many key elements of the Green Initiative have already been recently implemented into the packaging and manufacturing processes of current Wilson products. For tennis balls, all PET Wilson tennis ball cans now contain a minimum of at least 25% post consumer recycled PET. For 2007 alone, Wilson anticipates this will result in a reduction of 330,000 pounds of landfill waste.
For Wilson's accessories and indoor racquet sports products, new changes in packaging and manufacturing processes are also being implemented. Wilson has already replaced the non-recyclable PVC packaging for their racquetball gloves with cardboard, a recyclable material. Additional packaging changes are being made to other indoor products such as protective eyewear for squash and racquetball that will reduce overall packaging waste. In addition, for Wilsons Evolution Footwear line, Wilson is introducing new recyclable footwear inserts that will be standard in all Wilson tennis shoes starting in 2008.
Support Wilson by buying their products.
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Posted by Bob Wallace at April 24, 2008 2:06 AM