K-Swiss Guerilla Advertising in Paris

I don't speak French, so its tough to give you too many details, but the photos speak for themselves. K-Swiss goes into Paris with pink tennis balls on cars and billboards on trucks. If you're interested in a video about how K-Swiss put the campaign together and some of the reactions of the bystanders, click here.

From Adivertido via NOTCOT

Read More in: K-Swiss Products

Related Articles:

• K-Swiss uses tennis babes to sell sneakers - Mar 01, 2008
• Haas Picks up K-Swiss Sponsorship - Dec 18, 2007
• Anna Kounikova K-Swiss Sponsorship & Ad Shoot - Dec 12, 2007

Came straight to this page? Visit What's All The Racquet for all the latest news.

Want to share this post with others? digg this and add to del.icio.us.